Pablo Ferro

Pablo Ferro has come along way since his early days in New York where he taught himself animation from a book by Preston Blair. He began his career freelancing through New York, animating for Academy Pictures and Elektra Studios. Then found his first job producing black and white commercials where he later met a former Disney animator William Tytla, who became his first hand teacher. He went on to stretch out his talents in many fields in the film industry. For more than three decades he has been a director, editor, producer, and title designer, and today he is still creating title sequences for movies. Just a few of the graphic sequences he has design in the past years include: Bones, Men in Black II, The Truth about Charlie, The Street, My Big Fat Greek Wedding, Hope Floats, Good Will Hunting, and one of my personal favorite Beetle Juice. This is just a small list of what movies he has titled.
Ferro is known as an early master of quick-cutting and for using multiple images within one frame. He is well known for his distinctive hand-drawn titles, and has also worked with high-tech and optical techniques. This trademark though was hand-drawn lettering that he incorporated into movie titles.
In his works I noticed a fast rhythm in the pictures, words, and shapes of objects he used in movie titles. He splits pictures and multiplies them across the screen many in rhythm of music playing in the titles. The one thing I notice the most is the fonts of the letters, especially in the early days of this work. They have that hand drawn feel to them with a mixture of warm tones and shapes. In my project I tried to incorporate my own rhythm from the beginning while building up to the fall and break up of all the litters. While I wasn't allowed to use pictures in this project I tried to keep my color tones toned down enough for the text to create a movement across the screen.
I would like to experiment in later projects using some of Ferro's split screen methods, and possibly place in music that will match up with my text and imagery. His work as a movie titler has really shown me some great ideas, and I still wonder how he was able to do so much hands on projects during the day we didn't have after effects.


Links I've found with great examples of his work.
http://www.youtube.com/watch?v=1gXY3kuDvSU&feature=player_embedded

http://www.youtube.com/watch?v=eE0QZDXEEGg&feature=related

http://www.oberholtzer-creative.com/visualculture/wp-content/uploads/2009/02/caringoldberg.jpg